Logo & Branding
Ryder Golf Club is a lifestyle golf brand inspired by my brother’s love for the game. The goal was to create a brand that blends personal character with classic golf tradition, resulting in a modern yet timeless identity.
The primary logo features “Ryder” in a handwritten style, with the leg of the “R” transformed into a golf flag—subtly tying the typography to the sport. The brand system includes multiple logo variations for versatility across apparel and accessories.
The apparel collection includes an all-over print shirt featuring a repeating golf ball and club pattern, finished with the Ryder logo on the left chest. The hat design incorporates a premium leather circular patch engraved with “Ryder Golf Club,” adding a heritage-inspired touch.
Additional applications such as branded golf balls, accessories, and lifestyle mockups extend the identity into a cohesive, modern golf brand built around personality and passion for the game.
