Branding
The logo rebrand for Beyond Sticks field hockey showcases a clean, calligraphy style typeface, placing emphasis on fluidity and movement. The “B” is uniquely designed with a discreetly, infused field hockey stick, merging smoothly into the lettering. The supporting flag illustration purposefully has a rugged and spirited appearance, showcasing two field hockey sticks within the stripes for an eye catching, sporty aesthetic. This contemporary design balances style with vitality, expressing the brand’s dedication to growth and passion for the game.
